Band Aids

WHAT

ADVERTISING CAMPAIGN

WHEN

FALL 2019

HOW

PHOTOSHOP & ILLUSTRATOR

I created this ad campaign for Band Aid brand bandages based on things that hurt to try to do if you don’t have a band aid covering your cut. I also designed promotional packaging and limited edition band aids to go along with this campaign.

Portfolio

caption

f19_ad1_MabryAmber_Project2_Print_Ad2

This student is trying to finish her essay, but is struggling because she has an open papercut.

f19_ad1_MabryAmber_Project2_Print_Ad1

This ad features a girl who dropped her con- tact at a party with an uncovered scrape on her knee.

f19_ad1_MabryAmber_Project2_Print_Ad3

Being a dog mom isn’t all fun and games, and this person is finding that out the hard way because she
does not have a band aid.

f19_ad1_MabryAmber_Project1_NonPrint_1_Box

I designed band aids to match the aesthetic of the ads in this campaign because I felt like they would appeal to the young adult crowd that my advertisements are aimed at.

f19_ad1_MabryAmber_Project1_NonPrint_1_Thumb
f19_ad1_MabryAmber_Project1_NonPrint_1_Sign
f19_ad1_MabryAmber_Project1_NonPrint_1_Palm
f19_ad1_MabryAmber_Project1_NonPrint_1_Fist